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4 promo product trends from PPAI Expo 2022

Collage of product trends from PPAI Expo 2022

Maritsa Redus

January 20, 2022

Last week, the PPAI Expo took place in person for the first time since 2020. This event draws thousands of suppliers, promotional product consultants, and industry professionals from across the country.

As the promotional product industry’s largest event, the PPAI Expo provides an invaluable opportunity to see products upfront, get questions answered by suppliers, and keep up with new trends that can be utilized by companies for a variety of marketing and HR swag strategies. Read on to discover some of the emerging trends for 2022 that stood out to our team.

1. Full-Color Comfort

There’s never been a more fitting time to indulge in a bit of self-care and comfort, especially when you can now upgrade items with a fully custom print. Dye-sublimation allows you to print a full-color design that is edge-to-edge for a completely unique product.

  • Stay comfy and warm with a pair of custom fuzzy slippers.
  • Sleep restfully with a custom weighted blanket.
  • Be a snuggly superhero with a hooded blanket cape.

dye-sublimated slippers, weighted blankets, and hooded blanket cape

2. Next-Level Sustainability

Over the last few years, the industry has seen a huge shift as suppliers have focused on incorporating more recycled materials into their products. This year, we’re seeing companies take their efforts to the next level by investing in more sustainable business practices as well.

Sustainability merch from Everywhere Apparel, Threadfast, Tentree, Xactly

3. Muted Earth Tones

These soft, warm colors are trending as people desire to connect with nature and bring a sense of calm to their daily lives via their drinkware, writing instruments, or clothing. This natural color palette is considered to be friendly, contemporary, and inviting.

  • Bella+Canvas introduced a beautiful muted product apparel line in neutrals, pastels, and desert hues.
  • Our favorite Swiss-manufactured pen line offers every color under the rainbow, including new, on-trend muted tones.
  • The h2go drinkware line offers soothing shades in a variety of different bottle styles.

Muted earth tones on Bella + Canvas line, Prodir pens, ETS Express merch

4. The Great Outdoors

Modern life can be hectic and stressful, so a little encouragement to get outside and get moving sure is appreciated. We continue to see an increase in products being offered that allow people to step away from the grind, get some fresh air, and reconnect with nature.

  • Well-known retail brands like Coleman and OtterBox provide great tumbler and hard cooler options. S’well is now offering portable food containers to conveniently store your snacks.
  • Practice sun safety when outdoors with Sun Bum sunscreen and lip balm.
  • Wool blankets pair perfectly with lightweight portable camping chairs or hammocks.

Camping chairs, FLIKR fireplace, Coleman coolers, OtterBox tumblers, outdoor blankets

 

We hope you enjoyed this snapshot of new products and that it can help inspire swag ideas to implement in the coming year. As always, you can reach out to your Customer Success Manager to learn more about these options and get help with any questions.

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Maritsa Redus

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